The “Red Gold from Europe” promotional campaign is proud to announce its participation at the upcoming The Saudi Food Show 2026 (Jeddah Superdome – 27/29 September 2026). This exciting initiative aims to showcase the outstanding quality, safety, and versatility of Italian and EU canned tomatoes, celebrating their essential role and versatility in both everyday and gourmet cooking. Visitors will have the unique opportunity to join our daily cooking sessions, demonstrating creative ways to incorporate these high-quality ingredients into a variety of delicious dishes.